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Creating Demand: The Mango Business Saga

时间:2024-02-23|浏览:243

How does the banker make a bank? How to cut leeks from retail households?There is a village where people don’t like to eat mangoes.Now you have a lot of mangoes to sell to them, what will you do?Businessmen go to the village every day and shout who has mangoes, I want to buy a lot of them.Businessmen deliberately create demand. In business thinking, this is called making something out of nothing.Businessmen go to buy mangoes every day. The purchase price is different every day. On the first day, the purchase price was ten yuan. The villagers did not know whether it was true or false, so they tried to give him a mango.Sure enough, the businessman gave ten yuan, so the whole village started looking for mangoes. The businessman started from one yuan per day, eleven yuan on the second day, thirteen yuan on the third day, fourteen yuan on the fourth day, and only increased by one yuan every day. In business thinking, this is called inertial thinking.On the fifth day, the villagers will have inertial thinking, and then someone will rush in front of you and buy all the mangoes worth 14 yuan, hoping to sell them to you for 15 yuan on the sixth day to earn a dollar difference.In a market economy, this is the kind of person you want, and you must let this kind of person make money.Because once someone in the village makes money by reselling mangoes, a bunch of people will follow suit. In business thinking, this is called attracting new ideas.The businessman returned to the city for business that day, and his assistant said to the villagers, I will secretly sell all the boss's mangoes to you for ten yuan. When the businessman comes back, you will sell them to the businessman for fifteen yuan, and you will be rich. .The villagers went crazy, smashing pots and selling iron to raise enough money, and bought back all the mangoes.The assistant took the money and left, and the businessman never came back.The villagers have been waiting for a long time. They firmly believe that the merchant will come back to buy their mangoes for fifteen yuan.Finally, some people couldn’t wait any longer. After all, mangoes will go bad if you don’t eat them.He sold it to a businessman in the next town for three yuan. In fact, the businessman in the next town was also the sinister businessman.So now he has cheaper chips,A businessman is a bankerMango is currencyThe assistant is the inside informationVillagers are retail investors

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